1. Metro Group changed its steering system from EVA to the similar EBITaC; however, several other companies...

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1. Metro Group changed its steering system from EVA to the similar EBITaC; however, several other companies such as Henkel use the more common EVA as a group steering system. Discuss the possible limits and risks of EVA as a group steering system.

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Strategic Retail Management Text And International Cases

ISBN: 9783658101824

3rd Edition

Authors: Joachim Zentes Dirk Morschett Hanna Schramm-Klein

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