The Student Disciplinary Committee of Clint State University is extremely concerned about the increasing incidence of cheating

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The Student Disciplinary Committee of Clint State University is extremely concerned about the increasing incidence of cheating in both in-class and out-of-class student assignments. They have approached a marketing research class to conduct a survey of Clint State students. They wish to know:
(i) How predominant this behavior is campus-wide
(ii) Whether it occurs most frequently among freshman, sophomores, juniors, or seniors
(iii) Some of the reasons for this behavior
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Marketing Research

ISBN: 978-1118156636

11th edition

Authors: David A. Aaker, V. Kumar, Robert Leone, George S. Day

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