What type of exploratory research design (observation, projective interview, in depth interview, focus group) would you suggest

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What type of exploratory research design (observation, projective interview, in depth interview, focus group) would you suggest for each of the following situations and why?

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Essentials of Marketing Research

ISBN: 978-0073404820

2nd edition

Authors: Joseph Hair, Mary Wolfinbarger, Robert Bush, David Ortinau

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Question Posted: Dec 07, 2015 06:29 AM

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What type of exploratory research design (observation, projective interview, in depth interview, focus group) would you suggest

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Essentials of Marketing Research

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