What type of strategy did P&G pursue until Alan A.G. Lafley decided to streamline in 2014? What

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What type of strategy did P&G pursue until Alan "A.G." Lafley decided to streamline in 2014? What advantages did the company experience by having a more complex structure prior to 2014?

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International Business Competing in the Global Marketplace

ISBN: 978-1259578113

11th edition

Authors: Charles W. L. Hill

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Question Posted: May 26, 2017 10:06 AM

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What type of strategy did P&G pursue until Alan A.G. Lafley decided to streamline in 2014? What

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Prior to 2014 PG maintained a large portfolio of approximately 180 brands each with a ...View the full answer

International Business Competing in the Global Marketplace

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