Whole mark is an Internet order business that sells one popular New Year greeting card once a

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Whole mark is an Internet order business that sells one popular New Year greeting card once a year. The cost of the paper on which the card is printed is $ 0.05 per card, and the cost of printing is $ 0.15 per card. The company receives $ 2.15 per card sold. Since the cards have the current year printed on them, unsold cards have no salvage value. Its customers are from the four areas: Los Angeles, Santa Monica, Hollywood, and Pasadena. Based on past data, the number of customers from each of the four regions is normally distributed with mean 2,000 and standard deviation 500. (Assume these four are independent.) What is the optimal production quantity for the card?

Salvage Value
Salvage value is the estimated book value of an asset after depreciation is complete, based on what a company expects to receive in exchange for the asset at the end of its useful life. As such, an asset’s estimated salvage value is an important...
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Operations And Supply Chain Management

ISBN: 287

14th Edition

Authors: F. Robert Jacobs, Richard Chase

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