Any nonpaid form of communication designed to arouse public interest about a product, service, business, or event

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a. approach

b. close

c. demonstration

d. direct marketing

e. endorsement

f. follow-up g. personal selling h. preapproach i. press release j. promotion k promotional mix l. promotional plan m. public relations n. publicity o. sales promotion p. suggestion selling q. visual merchandising

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Advertising And Sales Promotion

ISBN: 9780538438292

1st Edition

Authors: Ken Kaser, John R Brooks

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Question Posted: Oct 19, 2024 06:01 AM

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Any nonpaid form of communication designed to arouse public interest about a product, service, business, or event

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Advertising And Sales Promotion

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