Identify the numerous types of communication that the average person might describe as advertising. Does it matter

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Identify the numerous types of communication that the average person might describe as ‘advertising’.

Does it matter whether or not they understand and define advertising correctly? What about the student of advertising? Does it matter if he or she is able to specifically define advertising?

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Advertising: An Integrated Marketing Communication

ISBN: 9781760422998

4th Edition

Authors: George E. Belch, Michael A. Belch, Gayle Ker

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Question Posted: Nov 25, 2024 07:02 AM

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Identify the numerous types of communication that the average person might describe as advertising. Does it matter whether or not they understand and define advertising correctly? What about the...
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Identify the numerous types of communication that the average person might describe as advertising. Does it matter

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Advertising: An Integrated Marketing Communication

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