The actual drawing, photography, or other type of art used in an advertisement a. advertising plan b.
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The actual drawing, photography, or other type of art used in an advertisement
a. advertising plan
b. attitude study
c. comparison advertising
d. copywriting
e. creative strategy
f. illustration g. image advertising h. layout i. recall test j. recognition test k. resonance test l. return on investment (ROI)
m. situational analysis n. slogan o. storyboard p. SWOT analysis
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