Distinguish between marketing research and market research. Why is it important to understand the difference?

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Advertising & IMC Principles And Practice

ISBN: 9780134480435

11th Edition

Authors: Sandra Moriarty, Nancy Mitchell, William Wells

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Question Posted: Apr 01, 2023 09:19 PM

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Distinguish between marketing research and market research. Why is it important to understand the difference?

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Marketing research and market research are two related but distinct concepts in the field of busines...View the full answer

Advertising & IMC Principles And Practice

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