5. Skill Builder Choose a product or service that you are familiar with, or choose one of...
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5. Skill Builder Choose a product or service that you are familiar with, or choose one of these: off-site archiving of computer files; cell phone pricing plan; deli delivery service for employees; company-supported memberships at a health club.
a. Identify an audience to whom you could sell this product.
b. Create a chart with two columns: features and benefits. List and differentiate between the features and benefits of the product.
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Related Book For
Communicating At Work Principles And Practices For Business And The Professions
ISBN: 9780073385174
10th Edition
Authors: Ronald Adler, Jeanne Marquardt Elmhorst
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