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business
operations management 6th
Questions and Answers of
Operations Management 6th
■ Develop an understanding of the ways in which various firms might customize their operations strategies for maximum strategic impact
1 What are the main building blocks important for a QR operation’s strategy? Why are they particularly vital in a retail industry (particularly clothing)?Appreciate how the various components of an
4 What might the role of e-operations be in these circumstances?
3 How might these data and information needs be met? What information systems and information technologies are suited to this purpose?
2 How important are data and information to the role of an operations strategy? What data and information needs are strategically important for a chain of restaurants or a department store?
1 In the operations strategy composition matrix certain generic building blocks were described. Give practical examples for each ingredient using: (a) a chain of restaurants, and (b) a department
1 The Aztec Retail Group applied a quick response operations strategy. Discuss what other types of operations strategy might also be developed in these circumstances. What would be the advantages and
3 What are the essential differences between the form or pattern of organization and the substance or structure?
2 When might an organization employ more than one operations strategy?
1 In what circumstances might a manufacturer, an insurance company, a theatre, and a hospital use an operations strategy? What types might be suitable for each and what benefits might accrue?
3 What are the key building blocks that a bank might employ as part of such an operations strategy?
2 From the generic operations strategies identified in this section, would there be particular types suited to this type of firm?
1 Under what circumstances might a major financial institution like a bank adopt more than one operations strategy?
■ Develop a clear knowledge, through further research, of the various literature?sources available for each particular strategy?
■ Begin to appreciate the need for more than one operations strategy in an organization?
■ Appreciate how different operations strategies are evident in business communities and understand their main approaches?
■ Gain a firm understanding of the academic approach used in establishing taxonomies?
4 In order to develop an operations strategy for FlexLink, what factors would be of most importance over the medium- and long-term?
3 FlexLink adopt a fundamental strategic positioning. Can this be described?
2 Is their business strategy market-driven, resource-based or both?
1 Is it possible to describe the main features of the FlexLink Systems business strategy?
5 How does an operations strategy form a link with other elements of strategic management?
4 What is the role of an operations strategy? What are its generic elements?
3 What do we mean by positioning? What are the different grounds for competition? Offer examples of firms or industries that might utilize different types of positioning.
2 Discuss the differences between the two main strategic themes: the resource-based view and the market-driven view.
1 What is the overall purpose of a business strategy?
■ What processes and technologies will be required;
■ What work flows are necessary;
■ What resources we will need to acquire;
■ What capabilities or competencies will be needed in the future;
■ How to supply particular products and services;
■ Appreciate the nature of an operations strategy, its links with other strategic?approaches, and its deployment?
■ Establish the basic grounds for competition and positioning in a competitive environment?
■ Recognize the different strategic viewpoints or schools of thought?
■ Appreciate the nature of strategy and its content?
2 As we discussed in this chapter it is useful to think of an organization, or even an industry, using and input, output and transformation process model. Using the three different sourcing
1 Consider how the case above might be analysed in terms of value adding using the concepts of value chain and value system.
3 In what ways could complexity theory aid our understanding of operations management?
2 What are the advantages and disadvantages of systems theory? In what way does this approach force us to consider the relationship between an organization and its environment?
1 What do you understand by the term ‘adding value’? How does such a concept encourage an external orientation?
■ Consider the complexity involved in operations?
■ Apply techniques and concepts of systems theory to operational situations
■ Understand the nature of value adding?
■ Appreciate the different perspectives from which operational management can be analysed?
4 Think about the need for flexibility necessary for Clipper Navigation. As we have seen, flexibility is a matter of both an internal and external response. What are the particular operational
3 Their VP for Operations mentions the importance of horizontal and vertical partners.What products and services might these provide and what is the essential difference between the two categories?
2 Describe the main subsystems of the Clipper operations. Can you group the vital activities under particular headings?
1 How would you describe the product and service combination supplied by Clipper Navigation?
4 How can flexibility be classified and what implications will each classification have for operations management?
3 Discuss why flexibility is important in today’s modern organizational environment.
2 Why has the distinction between tangible products and services become increasingly blurred?
1 How would you define the role of operations management? Apply these definitions to a manufacturer, a bank and a health centre.
■ What are the implications for the Kentucky Fried Chicken operation if its consumers suddenly decide they want individual meals that are unique, high quality, with lots of variety and variation
■ Understand the main theoretical frameworks used to study operational management as well as appreciating their advantages and disadvantages?
■ Understand the various types of operation that are used and the strong link between them and the demands upon the organization for flexibility
■ Explain the main differences between, and classifications of, products and services
■ Be able to locate modern operations management perspectives and have an understanding of their historical evolution and the various important trends
■ Identify operational activities both from a narrow and broad perspective using the three definitions provided
■ Appreciate the importance of operational management for all firms, whether they offer services or manufacture tangible goods
D-Mart is a one-stop supermarket chain that aims to offer customers a wide range of basic home and personal products under one roof. Each D-Mart store stocks home utility products – including food,
14. The Retro Appliance Company forecasts demand for its blenders during 12 months as the following:The current production work force level for the company is 35 employees, and each employee can
A service company has the following demand forecast for the next year, expressed in six bimonthly (2-month) periods:a. Graph the cumulative demand ys. cumulative workdays, assuming that each month
7- Kelly Wright, a planner at the Wildcat Boot Company, is working on a master production schedule. The production plan stated the amounts that were to be produced in each quarter for a product
4. Mr. Baker, the scheduler at Idaho Manufacturing Company, has developed the following tentative master schedule for the next 6 months and wants to evaluate it.The following bill of labor gives the
3. A manufacturing company produces two products, A and B. The bills of labor for these products are shown below along with a trial master schedule for a 6-month horizon.The production cycles for the
1. The Adirondack Supply Company produces two major product families, group A and group B, both of which can be inventoried. The average cost to hold a unit of group A in inventory is $2 per month
The following is a tentative master schedule for 4 weeks at a small company:The bill of labor in the key work centers for the company’s two major products is as follows:Determine the load on
7. Care was taken to operate a metal casting process so that no assignable causes of vari- ation were introduced, and randomly selected castings were weighed. The target weight of the castings was 28
5. The Flying Goose ski lodge is gearing up for midwinter school vacation week, which is traditionally one of its busiest and most profitable weeks of the ski season. The lodge's 40 rooms go for $80
This type of problem can be recognized when a list showing prices for each quantity range is given along with the basic EOQ information.a. If unit holding cost is constant, use these steps to solve
7. Expando manufacturing company is expanding its product line. To meet this increase in production requirements, three strategies are considered feasible: overtime, sub- contracting, or expansion.
6. Widget, Inc., has just developed a new product. Since all available production capacity is being utilized and the introduction of this product will not affect sales of the current product line, a
4. Demand for electric power in a region appears to be growing at a rate of 6 percent per year, and a new generating plant is being designed to serve this demand. The company feels that there is 0.70
3. A young company has been successful in its first two years of operation and is planning to open a second location. Its management is trying to decide whether to build a small, medium, or large
2. The Delightful Lighting Co., a manufacturer of decorative lighting fixtures, is plan- ning to tear down its old, outdated factory and construct a new one. As part of this process, managers need to
1. A local radio station (WGIV; Giveaway 93) currently has a giveaway contest under way. Once a contestant is selected, he or she is given two choices: take $93 in cash or pick one of three
8. What is the most common environment for decision making?
7. On what strength would the accuracy of statistical decision theory rely?
6. Explain the role of models in the decision process. Name and describe the three types of model used.
5. Name the six phases of the decision process.
4. The idea of optimization implies that we can identify all possible alternatives and evaluate them from the viewpoint of the total system. Suboptimization refers to the fact that we can optimize
3. Why is it popular today to allow subordinates to participate in the decision-making process?
2. Is making the right decision sufficient to ensure success for a manager? Why, or why not?
1. Why is delaying a decision a form of making a decision? Can managers today avoid the decision-making process?
2. Visit the Web site for Thomasville Furniture at www.thomasville.com. Thomasville manufactures many types of furniture for people's homes, including product lines in different styles. But the
1. Choose a large manufacturing or service corporation, such as Coca-Cola, Ford Motor Company, IBM, McDonald's, TWA, or any other that interests you. Access the com- pany's Web site (you can do this
13. Visit a fast food establishment. Do any items on the menu appear to be inconsistent with the degree of quality, flexibility, and service that you typically would expect to be offered? If so, and
12. Compare an automobile shop near your school or the repair shop you use with the service department of a local Mercedes dealer, in terms of where they are positioned within the pyramid shown in
11.a. In your opinion, where are most hospitals positioned within the pyramid dis- cussed in the chapter and presented in Figure 2.2? What is the reason for your answer?b. If you know of any
10. What are some of the capabilities that are desirable for the operations function to have in a service company that elects to have flexibility in its volume of work?
9. What are some of the capabilities that are desirable for the operations function to have in a service company that elects to emphasize dependability of delivery?
8. What are some of the capabilities that are desirable for the operations function to have in a manufacturing company that elects to emphasize quality?
7. What are some of the capabilities that are desirable for the operations function to have in a manufacturing company that elects to emphasize cost efficiency?
6. Other than the positioning decision, list at least six categories of strategy decisions for a manufacturing company.
5. List four major performance characteristics that a company can elect to emphasize to give it a distinctive strategy.
4. How does the operations function play a significant role in ensuring the success of a company's strategy?
3. List five external conditions that might exert an important influence on the process of shaping the strategic plans of a company.
2. What level of management is responsible for development of a company's overall strategy?
1. What does the term corporate strategy refer to?
Which of the following operational decisions correspond(s) to the convenience component of the consumer utility function?Instructions: You may select more than one answer.a. When will the demand be
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