=+ 6. Consumer Insight 5.3 describes the Good Housekeeping Seal. Visit the company Web site ( www.goodhousekeeping.com

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=+ 6. Consumer Insight 5.3 describes the Good Housekeeping Seal. Visit the company Web site ( www.goodhousekeeping.com ) and read more about the Seal and the

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Consumer Behavior & Marketing Strategy, Ninth Edition

ISBN: 9780073529851

9th Edition

Authors: J Paul Peter, Jerry C Olson

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=+ 6. Consumer Insight 5.3 describes the Good Housekeeping Seal. Visit the company Web site ( www.goodhousekeeping.com

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Consumer Behavior & Marketing Strategy, Ninth Edition

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