9 There are a number of management and organisational issues that tend to act as barriers to...

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9 There are a number of management and organisational issues that tend to act as barriers to integrated marketing communications. Identify what these are and comment on the difficulty you think organisations face in overcoming them.

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Integrated Marketing Communications

ISBN: 9781849205719

2nd Edition

Authors: Rosalind Masterson, David Pickton

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Question Posted: Oct 16, 2024 05:01 AM

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9 There are a number of management and organisational issues that tend to act as barriers to integrated marketing communications. Identify what these are and comment on the difficulty you think...
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9 There are a number of management and organisational issues that tend to act as barriers to...

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Integrated Marketing Communications

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