Xavier Zumsteg is selecting a location for his upscale urban fashion boutique. He has selected three cities
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Xavier Zumsteg is selecting a location for his upscale urban fashion boutique. He has selected three cities to consider and needs to make a choice. Using the factor-rating method, identify the five key factors to consider and their weights. Then, rate each of the cities on a scale of 0 to 100. Calculate the most preferable option.
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Related Book For
Entrepreneurship: Starting And Operating A Small Business
ISBN: 9781118358535
4th Edition
Authors: Steve Mariotti, Caroline Glackin
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