3. What are the prospects for the industry going forward? What are the opportunities, and what are...
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3. What are the prospects for the industry going forward?
What are the opportunities, and what are the threats?
What must pharmaceutical firms do to exploit the opportunities and counter the threats?
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Related Book For
Essentials Of Strategic Management
ISBN: 9780547194325
2nd Edition
Authors: Charles Hill, Gareth Jones
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