Overambition occurs in the guise of the failed entrepreneur (who enjoys early success and rapid growth due

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●● Overambition occurs in the guise of the failed entrepreneur (who enjoys early success and rapid growth due to a good product or service but, in desiring to maintain high growth, diversifies into less profitable areas), or a conglomerate king-maker (who wants to build a large and powerful corporation and is tempted to acquire businesses that cannot be justified financially, paying a price which either overvalues the assets or which cannot be recouped from earnings, or overestimates the potential for synergy with the existing businesses, e.g. the Royal Bank of Scotland).

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Strategic Management Awareness And Change

ISBN: 9781473786530

10th Edition

Authors: John Thompson, Frank Martin, Jonathan Scott

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