1.2 You are a field supervisor. Ask a fellow student to assume the role of an interviewer...

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1.2 You are a field supervisor. Ask a fellow student to assume the role of an interviewer and another student the role of a participant. Train the interviewer to conduct a home interview by giving a live demonstration.

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Marketing Research: An Applied Approach

ISBN: 187936

5th Edition

Authors: Malhotra, Naresh K;Nunan, Daniel(Contributor);Birks, David F(Contributor)

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Question Posted: Oct 28, 2024 02:00 AM

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1.2 You are a field supervisor. Ask a fellow student to assume the role of an interviewer...

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Marketing Research: An Applied Approach

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