Describe the difference between latent/hidden/unobservable constructs and manifest/indicators/manifest variables.

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■ Describe the difference between latent/hidden/unobservable constructs and manifest/indicators/manifest variables.

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Marketing Research:An International Approach

ISBN: 9798554161223

1st Edition

Authors: Marcus Schmidt; Svend Hollensen

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Question Posted: Oct 17, 2024 02:01 AM

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Describe the difference between latent/hidden/unobservable constructs and manifest/indicators/manifest variables.
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Describe the difference between latent/hidden/unobservable constructs and manifest/indicators/manifest variables.

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Marketing Research:An International Approach

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