3. Which concepts from the chapter explain why Porsche sold so many lower-priced models in the 1970s

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3. Which concepts from the chapter explain why Porsche sold so many lower-priced models in the 1970s and 1980s?

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Marketing An Introduction

ISBN: 9781292017518

3rd Edition

Authors: Gary Armstrong, Philip Kotler, Michael Harker, Ross Brennan

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