17.4 Summarise the relative advantages of allocating sales responsibilities on the basis of: (a) geographic regions (b)

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17.4 Summarise the relative advantages of allocating sales responsibilities on the basis of:

(a) geographic regions

(b) product-based criteria

(c) customer-based criteria.

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Principles Of Marketing

ISBN: 9780273644446

4th Edition

Authors: Frances Brassington, Stephen Pettitt

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Question Posted: Oct 14, 2024 10:03 AM

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17.4 Summarise the relative advantages of allocating sales responsibilities on the basis of: (a) geographic regions (b) product-based criteria (c) customer-based criteria.
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17.4 Summarise the relative advantages of allocating sales responsibilities on the basis of: (a) geographic regions (b)

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Principles Of Marketing

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