2. Discuss employers you/your group members have worked for: (a) how do you perceive their employer brand?;

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2. Discuss employers you/your group members have worked for:

(a) how do you perceive their employer brand?;

(b) how might they improve their employer brands, given the preferences you have?

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Principles Of Marketing

ISBN: 9780985764807

2nd Scandinavian Edition

Authors: Armstrong Gary M. Armstrong; Anders Parment; Philip Kotler

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Question Posted: Oct 16, 2024 04:01 AM

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2. Discuss employers you/your group members have worked for: (a) how do you perceive their employer brand?;

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Principles Of Marketing

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