1 Segmentation, targeting and positioning are the cornerstones of modern marketing strategy. Discuss this statement in relation...

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1 ‘Segmentation, targeting and positioning are the cornerstones of modern marketing strategy.’ Discuss this statement in relation to the kinds of issues that need to be addressed by marketing in the context of the public sector.

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Public Sector Marketing

ISBN: 167373

1st Edition

Authors: Tony Proctor

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Question Posted: Oct 14, 2024 04:00 AM

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1 Segmentation, targeting and positioning are the cornerstones of modern marketing strategy. Discuss this statement in relation...

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Public Sector Marketing

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