2. How should you go about bringing more innovative thinking into the company? Who should be in...
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2. How should you go about bringing more innovative thinking into the company? Who should be in charge of leading this initiative?What milestones and measures of progress would you establish?
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Market Your Way To Growth : 8 Ways To Win
ISBN: 9780814436462
1st Edition
Authors: Kotler, Philip; Kotler, Milton
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