The availability heuristic states that events that are more easily remembered are judged as being more probable
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The availability heuristic states that events that are more easily remembered are judged as being more probable than events that are less easily remembered. This heuristic can sometimes lead to correct judgments, and sometimes not. Errors due to the availability heuristic have been demonstrated by having people estimate the relative prevalence of various causes of death. L01
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Related Book For 
Cognitive Psychology Connecting Mind Research And Everyday Experience
ISBN: 9780840033550
3rd Edition
Authors: E. Bruce Goldstein
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