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1. ________ is never simple, yet understanding it is the essential task of marketing management. a. Consumption pioneering b. Buying behavior c. Brand personality d.

1. ________ is never simple, yet understanding it is the essential task of marketing management.

a. Consumption pioneering

b. Buying behavior

c. Brand personality

d. Understanding the difference between primary and secondary data

e. Early adoption

2. ________ is a person

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