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Coca Cola in New Zealand manufactures and sells a range of drinks. The company has a plan to introduce some changes to their products. Choice

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Coca Cola in New Zealand manufactures and sells a range of drinks. The company has a plan to introduce some changes to their products. "Choice and information is at the heart of our business. If people want great taste without sugar and kilojoules, we have the drinks to meet that need. We have made good progress, but know we can do more. This is why we are developing ambitious new actions for the years ahead. Key among these is the commitment to increase availability of smaller size packages, to offer lower sugar and kilojoule beverages options, and to increase the access of transparent nutrition information" Reference: Coca Cola New Zealand. (2017). Our way forward. Our actions to be transparent. Our commitment to transparency. Choice and Information. Retrieved July 1, 2019 from https://www.coca- colajourney. co.nz/transparency/marketplace-actions (Links to an external site.) (Links to an external site.) Briefly discuss how Coca Cola could actively engage with its customers (e.g. external stakeholders) to efficiently and effectively implement a change to not market its beverages to children under 12 years of age. Cover in your answer, how you suggest Coca Cola communicates this change in vision. (Note: An answer of about 60 words +/- 10% is required) Question 5 Learning Outcome 2 (b) [Marks 4] Use scenario B, above, to answer 5. Part A (1 mark) Make up a short written statement which Coca Cola senior managers could announce to all employees (internal stakeholders) about the change to commit to increasing the availability of smaller size packages of Coca Cola products

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