During the information search, customers seek personal information from which of the following: Select one: a$.$ celebrity endorsers b$.$ friends and family c$.$ all answers are correct d$.$ word of mouth Which pricing tactic is often used by movie theaters? Select one: a$.$ Price skimming b$.$ Prestige pricing c$.$ Penetration pricing d$.$ Price discrimination Which of the following is the benefit of point$-$of$-$purchase display? Select one: a$.$ Coupon distribution b$.$ Impulse buying c$.$ Brand loyalty d$.$ Product sampling Which pricing tactic is often used by movie theaters? Select one: a$.$ Price skimming b$.$ Prestige pricing c$.$ Penetration pricing d$.$ Price discrimination