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Go to https://www.edmunds.com/ to an external site.. What advertising can you find on the front page of the Web site? Name the types of online

  • Go to https://www.edmunds.com/ to an external site..
  • What advertising can you find on the front page of the Web site? Name the types of online advertising used (i.e. banner) and explain how it is being presented.
  • What products are being advertised, and how are they being advertised?
  • What can you infer about the target market for these products?
  • Do you feel these ads are effective, annoying, intrusive? Any other thoughts? Why?

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