https://www.youtube.com/watch?v=U48nmKPJclA&feature=youtu.be

a.What was the most significant learning experience for you from watching this video?Any surprises?

b.In Chapter Two, there are descriptions of seven key considerations for each geographic market that a firm needs to consider.How was Nabisco able to effectively adapt their product to the Chinese market?Which of these seven considerations did they use?Explain.

c. In your opinion, how well would the "glocalized" Nabisco products do in other countries, or even in the United States?Explain your rationale.