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Imagine that GM has finalized a design for a self-driving car model called the Magnet and launches it to the market. When people first see
Imagine that GM has finalized a design for a self-driving car model called the Magnet and launches it to the market. When people first see the Magnet parked in a parking lot, they are likely to say, What is that? Ive never seen that car before. At launch, the Magnet will have entered the ________ stage of the product life cycle and its sales will be ________.
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