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Marketing Mix Of Skip TheDishes describe marketing mix of skip the dishes i.Product Describe your international product in detail and how it will meet the

Marketing Mix Of Skip TheDishes

describe marketing mix of skip the dishes

i.Product

Describe your international product in detail and how it will meet the needs of your target market. Will it differ from the product marketed domestically? Why? How?

ii.Price

Identify and discuss your international pricing strategy. Discuss the method of cost/price determination used and why.

iii.Place

Describe how your international distribution system will be used to deliver your product to market. Discuss why this particular strategy will be adopted and how it will best meet both the needs of your target market and your capabilities. What particular distribution concerns does your target market bring?

iv.Promotion

Identify and discuss the international promotion strategy for your product. How will potential customers be advised about your product and which members of the distribution channel will be responsible for this communication? How will the methods used differ from your home market program and why?

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