The Boston Consulting Group matrix evaluates each of its strategic business units based on how fast the unit is growing compared to the industry in which it competes and:

Group of answer choices

how much revenue the unit is forecasted to gross.

how the unit$$s share of the market compares to the market share of its competitors.

how the unit$$s competitors market their products.

how much advertising will cost the unit.

how many strengths and opportunities were in the unit$$s SWOT analysis.