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What type of form of data is contained in a customer database? Question 20 options: Structured Unstructured Open-source Semi-structuredWhich of the following is not a

What type of form of data is contained in a customer database? Question 20 options: Structured Unstructured Open-source Semi-structuredWhich of the following is not a purpose of RFM analysis? Question 21 options: To increase ROI To increase response rates To predict customers' future behaviour To identify who is the most/least interested in your product or service Page

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