1. Why is it attractive for apparel manufacturers such as Esprit also to dis tribute their products...
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1. Why is it attractive for apparel manufacturers such as Esprit also to disȬ
tribute their products via secured channels? What elements of Esprit’s global brand strategy reflect and enhance this secured distribution stratȬ
egy?ȱȱ
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Related Book For
Strategic Retail Management Text And International Cases
ISBN: 9783834902870
1st Edition
Authors: Joachim Zentes Dirk Morschett Hanna Schramm-Klein
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