How many questionnaires to mail? The probability that a consumer responds to a marketing departments mailed questionnaire

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How many questionnaires to mail? The probability that a consumer responds to a marketing department’s mailed questionnaire is .4. How many questionnaires should be mailed if you want to be reasonably certain that at least 100 will be returned?

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Statistics For Business And Economics

ISBN: 9781292413396

14th Global Edition

Authors: James McClave, P. Benson, Terry Sincich

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