The amount earned as a result of money invested a. advertising plan b. attitude study c. comparison
Question:
The amount earned as a result of money invested
a. advertising plan
b. attitude study
c. comparison advertising
d. copywriting
e. creative strategy
f. illustration g. image advertising h. layout i. recall test j. recognition test k. resonance test l. return on investment (ROI)
m. situational analysis n. slogan o. storyboard p. SWOT analysis
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