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business
foundations of business
Questions and Answers of
Foundations of Business
If Delta Airlines ticket agents discovered that they were being paid a lot less per ticket sold than Northwest Airlines ticket agents, we might expect the Delta ticket agents toa. increase their
The idea that satisfaction and dissatisfaction are separate and distinct dimensions comes from which of the following theories?a. Frederick Herzberg’s motivation-hygiene theoryb. Maslow’s
According to Theory Y, which type of behavior would a supervisor expect from an employee?a. Delegate most of the work to others.b. Avoid working too hard.c. Spend time discussing job security.d. Ask
Herzberg cited __________ as a cause of dissatisfaction.a. working conditionsb. promotionsc. pay for special projectsd. rewardse. challenging work
T F A systematic program of reinforcement that encourages desirable behavior is called behavior modification.
T F Herzberg’s theory suggests that pay is a strong motivator.
T F Self-actualization needs are the most basic needs that Maslow discovered.
The group member who pushes forward toward goals and places the objective first is playing thea. task-specialist role.b. socioemotional role.c. nonparticipant role.d. pusher role.e. aggressor role.
Does George Schenk manage American Flatbread as a type A or a type Z firm? Support your answer.George Schenk’s passion is making work meaningful, sustainable, and personal. He learned about
Would you recommend that American Flatbread offer bakery and restaurant employees flextime arrangements?Why or why not?George Schenk’s passion is making work meaningful, sustainable, and personal.
What effect has diversity had on Finagle A Bagel?People are a vital ingredient in Finagle A Bagel’s recipe for success.In fact, careful attention to human resources management has enabled Finagle A
Summarize your findings in a two-page report. Include answers to these questions:a. Is management a realistic field of study for you? Why?b. What might be a better career choice? Why?Because a
Ask the managers the following questions:a. What do you do in your job?b. What do you like most and least about your job? Why?c. What skills do you need in your job?d. How much education does your
Make an appointment with managers in three firms, preferably firms of different sizes. When you make the appointments, request a tour of the facilities.Because a manager’s job varies from
Prepare a report of your findings.By increasing employees’ participation in decision making, empowerment makes workers feel more involved in their jobs and the operations of the organization. While
Analyze the statement.a. How relevant is the statement for you in terms of empowerment? Or empowerment in your workplace?b. What changes must occur in your workplace for you to have empowerment?c.
Formulate a statement by choosing one word from each letter that best describes what empowerment means to you.By increasing employees’ participation in decision making, empowerment makes workers
Use brainstorming to explore the concept of empowerment.a. Write each letter of the word empowerment in a vertical column on a sheet of paper or on the classroom chalkboard.b. Think of several words
How else might employees be motivated to improve their performance?There are few employee incentives as motivating as owning “a piece of the action.” Either through profit sharing or equity, many
Do you agree with this orientation toward motivation of employees/owners, or does it seem contrived to you?Discuss.There are few employee incentives as motivating as owning “a piece of the
Describe the content and services provided by the Foundation for Enterprise Development through its website.There are few employee incentives as motivating as owning “a piece of the action.”
How has George Schenk paved the way for empowerment at his company?George Schenk’s passion is making work meaningful, sustainable, and personal. He learned about wood-fired cooking from his
T F According to the expectancy theory, motivation depends on how much we want something and how likely we think we are to get it.
Consumers buy products becausea. they have uses for the products.b. they like the convenience that products provide.c. they take pride in ownership of products.d. they believe that products will
T F The first step in implementing the marketing concept is to provide a product that satisfies customers.
T F Marketing is a process that fulfills consumers’needs.
___________ The marketing objectives for a product are established.a. consumer buying behaviorb. discretionary incomec. form utilityd. possession utilitye. market segmentf. marketing g. marketing
___________ Marketing activities that focus on a particular group such as teenagers.
___________ The decision-making process that is used when purchasing personal-use items.
___________ It is a plan of actions intended to accomplish a marketing goal.
___________ It is a combination of marketing elements designed to reach a target market.
___________ Income that is left after savings, food, clothing, and housing are paid.
___________ It is the individuals in a market who share common characteristics.
___________ Value is added through converting raw materials into finished goods.
___________ A business philosophy that involves the satisfying of customer’s needs while achieving a firm’s goals.
___________ The process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services.
T F The marketing mix is composed of product, price, distribution, and promotion.
T F Markets are classified as consumer markets or business-to-business markets.
T F Financing and risk taking are physical distribution functions of marketing.
Which environmental force influences change in consumers’ attitudes, customs, and lifestyles?a. Legal, political, and regulatoryb. Competitivec. Technologicald. Economice. Sociocultural
Which ingredient in the marketing mix focuses on transportation, storage, and intermediaries?a. Productb. Pricec. Distributiond. Promotione. Buying
What element in the market mix provides information to consumers?a. Productb. Pricec. Promotiond. Distributione. Quality
Women in the market can be classified asa. market segmentation.b. a marketing mix.c. a market segment.d. an independent market.e. a producer market.
Which facilitating function of marketing is riddled with thefts, obsolescence, and lawsuits?a. Risk takingb. Standardizingc. Financingd. Information gatheringe. Selling
Sales orientation predominated primarily during thea. late 1800s.b. 1920s.c. 1940s.d. late 1950s.e. 1970s.
When fresh vegetables are shipped to Oklahoma from Mexico, which utility is added?a. Formb. Placec. Priced. Possessione. Time
T F Pricing is an uncontrollable element of the marketing environment.Multiple-Choice Questions
T F Understanding factors that affect buying behavior helps marketing managers to predict consumer responses to marketing strategies and helps to develop a market mix.
T F When the Ford Motor Company focuses its advertising for the Explorer on the population between the ages of twenty and thirty-four, it is targeting a market.
T F The Internet Advertising Age, and the Statistical Abstract of the United States are important resources for marketing research.
T F The four common bases of market segmentation are demographic, strategic, geographic, and discretionary.
Describe the environmental forces that affect a firm’s marketing activities.
Identify the four elements of marketing mix.
What are the possible influences on this process?
T F Frederick W. Taylor made his most significant contribution to management practice by his involvement with the Hawthorne Studies.
From the company’s point of view, what is the total real cost of a day’s worth of employee training? What is the money value of one day of study for a full-time college student? Can you explain
Required retirment before age 70 was outlawed in thea. Age Discrimination in Employment Act.b. Equal Pay Act.c. Fair Labor Standards Act.d. Employee Retirement Income Security Act.e. Civil Rights Act.
T F The Employee Retirement Income Security Act requires firms to provide a retirement plan for their employees.Multiple-Choice Questions
T F The purpose of Title VII is to ensure that employers make personnel decisions on the basis of employee qualifications.
T F Employee benefits such as vacation and sick leave are required by law.
T F The selection process matches the right candidate with each job.
T F Attrition is the process of acquiring information on applicants.
T F Staffing, personnel management, and human resources management are synonymous terms.
T F The most widely used selection technique is the employment test.
T F In a structured interview, the interviewer uses a prepared set of questions.
T F Transfers involve moving employees into higher-level positions.
T F Recruiting is an activity of human resources acquisition.
____________ Employees may choose from a wide array of benefit options.a. comparable worthb. compensationc. employee trainingd. flexible benefit plane. human resources managementf. incentive payment
A one-page summary of an applicant’s qualifications is known as a(n)a. application form.b. data sheet.c. summary sheet.d. résumé.e. qualification sheet.
Melinda walked into the First National Bank to pick up an application for an administrative assistant position. When she asked about the duties and working conditions, the busy receptionist handed
Human resources planning requires the following steps excepta. using the firm’s strategic plan.b. forecasting the firm’s future demand.c. determining availability of human resources.d. acquiring
What sort of training is offered by one of the preceding consulting firms?Although you may believe that your formal learning will end when you graduate and enter the working world, it
What professional continuing-education training and services are provided by one of the academic institutions whose site you visited?Although you may believe that your formal learning will end when
Visit the websites of several academic institutions and examine their course work offerings. Also examine the offerings of some of the following private consulting firms:Learning Tree International:
Do you think that the New England Aquarium should evaluate the performance of its volunteers periodically?Support your answer.From seals and sea turtles to porpoises and penguins, the nonprofit New
In addition to using the web and attending community meetings, what other external recruiting techniques would you suggest the aquarium use to attract volunteers?Why?From seals and sea turtles to
Why would the New England Aquarium require people to apply in writing for unpaid volunteer and internship positions?From seals and sea turtles to porpoises and penguins, the nonprofit New England
Which of the following is a good example of the“judgmental method” of evaluation?a. Each employee is rated on the degree to which the statement applies.b. The number of insurance claims processed
Which of the following is the term used to describe a process of “recruiting minorities, training minorities to be managers, training managers to view diversity positively, and teaching English as
Companies develop reputations as being favorable or unfavorable prospective employers for women and ethnic minorities. Based on this understanding or company reputation, what advantage do companies
Which of the following is least likely to be the responsibility of a line manager?a. Developing a compensation systemb. Implementing an orientation programc. Job analysisd. Recommending a promotione.
Which of the following is the best way to describe “employee relations”?a. Attracting the best people to apply for positionsb. Using satisfaction surveys and employee communication programsc.
Larry was hurt while playing football in his senior year in high school. Since then, he has been confined to a wheel chair. After receiving his college diploma, he applied for a supervision job in a
____________ It seeks equal compensation for similar jobs.
____________ Gain sharing is an example.
Describe cultural diversity and understand some of the challenges and opportunities associated with it.
. Is there a sufficient quantity of adequately skilled people in the local labor force to meet your needs?
. How will you control quality, inventory, and production?How will you measure your progress?
Who are your potential subcontractors and suppliers?
. Will you make or purchase component parts to be assembled into the finished product? Make sure to justify your “make-or-buy decision.”
. What facilities does your business require? Prepare a floor plan for the appendix. Will you rent, lease, or purchase the facilities?
. What are the advantages and disadvantages of your planned location in terms of• Wage rates• Unionization• Labor pool• Proximity to customers and suppliers• Types of transportation
. What other professionals, such as a lawyer, an insurance agent, a banker, and a certified public accountant, will you need for assistance?
. Include a job description for each management position, and specify who will fill that position. Note: Prepare an organization chart and provide the résumé of each key manager for the appendix.
. What are the key management positions, compensation, and key policies?
. How will your company be structured? Include a statement of the philosophy of management and company culture.
. What will be your style of leadership?
Describe the processes of recruiting, employee selection, and orientation.
Discuss the primary elements of employee compensation and benefits.
Explain the purposes and techniques of employee training, development, and performance appraisal.
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