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international business

Questions and Answers of International business

Distinguish relativism and normativism. Which one should the firm apply in its activities? LO.1
What is an ethical dilemma? Give an example of an ethical dilemma that MNEs encounter abroad. LO.1
What is intellectual property? What industries are most affected by threats to intellectual property? LO.1
What is the Corruption Perceptions Index and how can a manager use it to assess international risk? LO.1
Describe typical ethical problems that firms encounter in international business. LO.1
Distinguish between ethics and corruption in international business. LO.1
Some argue that because ethical standards are lax in many countries, Siemens and other firms must pay bribes to obtain new business. Do you agree with this view? Stated differently, when doing
Do you think Siemens was penalized enough for its corruption?Why or why not? What can governments or other organizations do to discourage firms and others from engaging in corrupt behavior? LO.1
Most countries lack adequate laws or enforcement to deal with bribery and other forms of corruption. Why is this? How do countries benefit from a strong rule of law that minimizes corruption? LO.1
What does the case suggest is the value of ethical behavior?What did Siemens gain by introducing controls to minimize the likelihood of corruption? LO.1
What might be the relationship of ethical consumption and sustainability? LO.1
How could stake holders positively contribute in improving working conditions? LO.1
How do industries value chains effect working conditions and determine wages in certain industries? LO.1
Learn about a framework for making ethical decisions. LO.1
Know the role of corporate governance. LO.1
Understand sustainability. LO.1
Understand corporate social responsibility. LO.1
Recognize ethical challenges in international business. LO.1
Appreciate ethical behavior and its importance in international business. LO.1
The websites for Lenovo (China, www.lenovo.com), Nokia(Finland, www.nokia.com), and Allergan (United States, www.allergan.com) contain substantial information about how these firms undertake
Transparency International (www.transparency.org) publishes information about the nature of corruption around the world. Suppose you worked at a firm that makes computer software and wanted to begin
Various organizations have devised international standards for ethical corporate behavior. These include the United Nations’ Universal Declaration for Human Rights (available at www.un.org), the
Ethical Dilemma: American International Group(AIG) is the largest insurance company in the United States. When AIG faced financial ruin, the U.S. government used taxpayer money to loan AIG more than
Ethical Dilemma: Royal Dutch Shell has been doing business in Nigeria since the 1920s and has announced new plans to develop oil and gas projects there. However, over the years, Shell has experienced
Ethical Dilemma: You were recently hired by ThunderCat Corporation, a major aircraft producer with a manufacturing presence in numerous countries. ThunderCat’s sales personnel constantly travel the
Describe the steps in the framework for ethical conduct. L01
Why should ethical behavior be a part of a manager’s everyday activities? L01
How does an organization’s management use corporate governance to implement ethics and CRS?
What are the three key areas that a sustainable business tries to address? L01
What is a sweatshop, and what are the main characteristics used to identify one? L01
Distinguish between workplace, marketplace, environmental, and community CSR. Why is it important to establish all four approaches?
Distinguish relativism and normativism. Which one should the firm apply in its activities? L01
What is an ethical dilemma? Give an example of an ethical dilemma that MNEs encounter abroad. L01
How can the most justifiable solution to a dilemma be identified?
What is intellectual property? What industries are most affected by threats to intellectual property? L01
What is the Corruption Perceptions Index, and how can a manager use it to assess international risk? L01
Describe typical ethical problems that firms encounter in international business. L01
What steps can VW take to prevent similar incidents from occurring in the future? L01
Who should be held responsible for the VW emission scandal: VW senior management, engineers, or government regulators? Justify your answer. L01
Most countries lack sufficient laws or enforcement to adequately protect the natural environment. What are the consequences of this? What can nations do to better protect the environment? L01
What does the case suggest about the value of ethical behavior? Do you think VW was penalized enough for its wrongdoing? Why or why not? What does VW gain through its efforts to introduce a culture
What might be the relationship of ethical consumption and sustainability? L01
What could Bangladesh do better in moving up the garment value chain? L01
How do industries value chains effect working conditions and determine wages in certain industries? L01
Learn how to apply the framework for making ethical decisions. L01
Know the role of corporate governance. L01
Understand sustainability. L01
Understand corporate social responsibility. L01
Recognize ethical challenges in international business. L01
Learn the components of ethical behavior and their importance in international business. L01
In what ways might an employee experience expatriate assignment failure? LO.1
What steps can senior managers take to develop global managers? LO.1
Executive Planet™ provides information for traveling managers and expatriates on how to live and do business in various countries. Suppose that you work for Virgin, the British airline, and are
Stryker Inc. manufactures medical devices and wants to establish a factory in continental Europe. For the location, management must decide between France, Germany, and Poland. You have been assigned
Lifestyle factors such as the cost of living vary worldwide.One job of international human resource managers is to develop appropriate compensation packages for managers working abroad. The U.S.
Ethical Dilemma: In China, factory people often work long hours with low pay. Some factories lack heating or air-conditioning, and employees may work with hazardous materials. Workers may be fired if
Global Wannabe (GW), a manufacturer of musical instruments, is eager to internationalize. New to international business, within the coming four years, senior management wants GW to generate at least
Nissan Motor Co. is Japan’s second-largest automotive company, with annual sales of more than USD$100 billion. The firm makes Maxima and Sentra cars, Altima and Infiniti upscale sedans, Frontier
What measures can firms take to enhance the prospects of placing women in international business jobs? LO.1
What are some key trends affecting international labor? LO.1
Suppose you are working abroad as an expatriate for an MNE. What are typical components you would expect to have in your compensation package? LO.1
What are incomparable outcomes in the context of international performance evaluations? Give a suitable example. LO.1
What is the value to an organization of maintaining a global talent pool? LO.1
What are the benefits of delivering cross-cultural training to expatriates? LO.1
What is expatriate assignment failure? Provide a suitable example. LO.1
Under what circumstances would an MNE staff itself with (a) parent-country nationals, (b) host–country nationals, and (c) third-country nationals? LO.1
What is international human resource management(IHRM)? Why is it important to internationalize firms? What is the role of IHRM in company strategy? LO.1
What is your view of Sony’s efforts at corporate social responsibility(CSR) in international operations? What steps can Sony take to improve CSR in organizing and managing its operations around the
Sony has experienced labor relations problems in Indonesia and elsewhere. What strategies should management follow to improve labor relations? What can it do to reduce the number and severity of
What is your view of Sony’s training efforts? What steps could Sony take to improve its training in light of its multicountry operations? LO.1
Sony faces challenges in finding suitable talent for its operations in China and Europe. What steps should it take to ensure that it has an adequate pool of international managers and other talent
Traditionally, Japanese MNEs followed an ethnocentric orientation in international staffing, in which managers from headquarters held key subsidiary positions. Sony is shifting away from this model.
Suggest how a corporation like Etisalat could create an comprehensive training program. LO.1
How does Etisalat ensure that their employees have access to quality career development programs? LO.1
Emaar’s slogan for their HR is “Satisfied Employees Create Satisfied Customers”. What does this mean? LO.1
William Corporation is a manufacturer of high-quality men’s and women’s fashions.What steps should you take to transform William into a well-recognized global brand? LO.1
Firms frequently adapt their products to suit conditions abroad. What other marketing program elements do firms adapt for international markets? LO.1
A third-party logistics provider (3PL) provides outsourced or third-party logistics services to companies for part or all of their distribution activities. Examples include C.H. Robinson Worldwide,
Procter and Gamble (P&G) and Unilever are the two leading firms in the consumer products industry for offerings such as soap, shampoo, and laundry detergent. P&G(www.pg.com) is based in the United
Global branding is key to international marketing success.Each year Interbrand (www.interbrand.com) publishes a ranking of the top 100 global brands. The ranking can be accessed by searching at the
Ethical Dilemma: You just assumed a senior management position with Philip Morris (PM), a major manufacturer of cigarettes. As cigarette sales have declined in the advanced economies, PM has
Office Depot (www.officedepot.com) is a North America-based supplier of office equipment and supplies. It has stores in Japan, Mexico, and Poland. Suppose Office Depot decides to launch a line of
Products must be adapted to accommodate national differences arising from customer preferences and each market’s economic conditions, climate, culture, and language. Think about the following
What does a global account manager do? LO.1
Suppose export customers of a consumer product are highly sensitive to price. However, the firm is experiencing substantial price escalation in the market. What factors may be causing this
What are the most important factors to consider when formulating international pricing strategies?What steps would you follow in arriving at international prices? LO.1
What is the role of market segmentation and positioning in international marketing? What is a global market segment? LO.1
Consider Toshiba’s laptop computer division. In terms of the marketing program elements, what attributes of laptop computers does the firm need to adapt and which attributes can it standardize for
How does a positioning strategy help an organization differentiate itself from competitors? LO.1
Toledo Glass Sociedad Anónima operates successfully in the Spanish domestic market and across many countries in Latin America. The company struggles to compete elsewhere. What might be the
Outline the environment for international business.What dimensions need to be considered by organizations that operate internationally? LO.1
Given Uber’s business model and strategy, what are the challenges and risks it needs to address to maintain success? LO.1
Describe the role of strategic partnerships in app-based ride sharing technology business. LO.1
Which international marketing strategies have been crucial for Uber’s global success? LO.1
Distinguish between licensing and franchising. What are the main types of franchises? LO.1
What are the advantages and disadvantages of licensing? LO.1
The International Licensing Industry Merchandisers’Association (LIMA; www.licensing.org) is an organization with offices worldwide. It supports merchandise licensing through education, networking,
Suppose you are an international entrepreneur and want to open your own franchise somewhere in Europe. You decide to conduct research to identify the most promising franchise and learn how to become
Suppose you get a job at the office of the International Intellectual Property Alliance (IIPA; www.iipa.com). You learn that worldwide piracy of products is rampant. Your boss assigns you to draft a
Ethical Dilemma: You are the president of Dynamic Publishing, a firm that publishes textbooks. During an overseas trip, you assess the prospects for marketing Dynamic’s textbooks abroad. Upon

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