=+Language relevant to a specific group, like Expert Yoga instructors. Benefits that speak to an interested group,

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=+Language relevant to a specific group, like “Expert Yoga instructors.”

Benefits that speak to an interested group, like “Strengthen your core muscles,” for Pilates students.

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The Copywriter S Toolkit The Complete Guide To Strategic Advertising Copy

ISBN: 978-1405199537

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Authors: Margo Berman

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Question Posted: Sep 24, 2024 06:03 AM

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=+Language relevant to a specific group, like Expert Yoga instructors. Benefits that speak to an interested group, like Strengthen your core muscles, for Pilates students.
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=+How would you target this group? You could consider: Eyebrows (lines that appear before the headline to speak to a specific group, like: Attention Pet lovers! as discussed in chapter 4).
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=+Language relevant to a specific group, like Expert Yoga instructors. Benefits that speak to an interested group,

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The Copywriter S Toolkit The Complete Guide To Strategic Advertising Copy

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