Describe how a response gain chart can be used to make a selection of people and organisations

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Describe how a response gain chart can be used to make a selection of people and organisations which are to be approached with a marketing activity within the scope of a campaign.

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Customer Relationship Management

ISBN: 9780273774952,9780273774976

2nd Edition

Authors: Ed Peelen

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Question Posted: Oct 28, 2024 05:01 AM

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Describe how a response gain chart can be used to make a selection of people and organisations which are to be approached with a marketing activity within the scope of a campaign.
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Describe how a response gain chart can be used to make a selection of people and organisations

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Customer Relationship Management

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