Global brands that gain status on a local level have the best of both worlds: local loyalty

Question:

 Global brands that gain status on a local level have the best of both worlds: local loyalty with all the advantages of the global connections. How do huge global companies like McCain Foods, and McDonald’s achieve multi-local status? 

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Marketing

ISBN: 978-1259030659

3rd Canadian edition

Authors: Dhruv Grewal

Question Posted: