3. If you are in the market for a new car, you should process television ads from...

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3. If you are in the market for a new car, you should process television ads from car dealers on the route to persuasion.

a. central

b. peripheral

c. cognitive

d. emotional

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What Is Psychology Foundations Applications And Integration

ISBN: 108797

5th Edition

Authors: Ellen E. Pastorino, Susann M Doyle-Portillo

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