5. As Tahir what decision(s) would you take with respect to the timing of the launch of...
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5. As Tahir what decision(s) would you take with respect to the timing of the launch of Ariel, its positioning and other elements of its marketing mix? Why?
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Strategic Marketing Management In Asia Case Studies And Lessons Across Industries
ISBN: 9781786357465
1st Edition
Authors: Andaleeb, Syed Saad, Hasan, Khalid
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