Product Choice Make a final decision about which product you will purchase. Describe the heuristics that aided in your decision making.

The purpose of this miniproject is to increase your understanding of the process that consumers go through when making a purchase decision. First, select one of the following products (or some other product of your choice) that now, or in the future, you might be in the market for:
• New or used car • Spring break vacation • Apartment • Computer or smartphone