2. What are the particular challenges of supply chain management in the fashion industry? Describe and evaluate

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2. What are the particular challenges of supply chain management in the fashion industry? Describe and evaluate the role of quick response sysȬ

tems as applied by Benetton with regard to the textile apparel industry.

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Strategic Retail Management Text And International Cases

ISBN: 9783834902870

1st Edition

Authors: Joachim Zentes Dirk Morschett Hanna Schramm-Klein

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