Using the creative thinking guidelines, think about how you would increase the usage of products if you

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Using the creative thinking guidelines, think about how you would increase the usage of products if you were the managers of:

(a) Walkers Crisps;

(b) Skoda cars;

(c) Zara fashions.

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Strategic Market Management Global Perspectives

ISBN: 9780470689752

1st Edition

Authors: David A. Aaker, Damien McLoughlin

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Question Posted: Mar 12, 2024 02:00 AM

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Using the creative thinking guidelines, think about how you would increase the usage of products if you

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a Walkers Crisps Flavor Innovation Continuously introduce new and innovative flavors that cater to diverse tastes and preferences Experiment with unique and culturally inspired flavors to capture the ...View the full answer

Strategic Market Management Global Perspectives

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