The best copy-testing measure of communication was other than to get you to buy the product, what

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The best copy-testing measure of communication was “other than to get you to buy the product, what was the main point of the commercial?"

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Advertising Management

ISBN: 199027

5th Edition

Authors: David A. Aaker

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Question Posted: Oct 17, 2024 08:00 AM

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The best copy-testing measure of communication was other than to get you to buy the product, what was the main point of the commercial?"
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The best copy-testing measure of communication was other than to get you to buy the product, what

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Advertising Management

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