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business
experiencing mis
Questions and Answers of
Experiencing MIS
Read the section on viruses, Trojan horses, and worms that appears later in this chapter (pages 92-93). Comment on Mark’s statement—“Viruses are brought on by user stupidity, that’s all.”
Do you agree that the changes in technology are relentless? What do you think that means to most business professionals? To most organizations? LO.1
Think about the three postures toward technology presented here. Which camp will you join? Why? LO.1
Write a two-paragraph memo to yourself justifying your choice in question LO.1
Given your answer to question 2, assume that you're in a job interview and the interviewer asks about your knowledge of technology. Write a three-sentence response to the interviewer's question. LO.1
List specific features and benefits for each of the five applications you selected in question 1, LO.1
Describe, in general terms, the work that needs to be accomplished to create the applications you identified in question 1, LO.1
Suppose you and your teammates want to start a consulting firm. Describe the opportunity that exists as a developer of complete and finished Surface applications. LO.1
Explain how selling direct has given Dell a competitive advantage. Use the factors listed in Figure 3-8 (page 52) in your answer. LO.1
What information systems does Dell need to have to sell directly to the consumer? Visit www.dell.com for inspiration and ideas. LO.1
Besides selling direct, what other programs has Dell created that give it a competitive advantage? LO.1
Hewlett-Packard (HP), Toshiba, Sony, and other computer manufacturers sell both directly and through Internet stores. Visit www.cnet.com and search for the term notebook. The site will return laptop
Assume that, because of the need to sell through a channel, HP’s computers will always be more expensive than Dell’s. How can HP successfully compete with Dell? LO.1
What information systems can HP establish that will better enable it to compete with Dell? Visit www.hp.com for inspiration and ideas. LO.1
Do you think Dell would have been successful if the Internet had not been invented? Why or why not? LO.1
Asa business professional, you are serving the business, while at the same time making a deposit in your knowledge bank. LO.1
You also are networking, so the next time you need an answer to a difficult technology question, you'll know whom to ask. LO.1
It’s also a way of being noticed in a positive way while learning and extending—a great way to obtain a competitive advantage. LO.1
What is an information system? LO.1
What is MIS? LO.1
How does IS differ from IT? LO.1
How do successful business professionals use IS? LO.1
What new opportunities for IS are developing today? LO.1
What is your role in IS security? LO.1
What is this class about? LO.1
Consider the questions in situations C and D. Do your answers differ? Would you lie in one case and not in the other? Why or why not? LO.1
In situations A through D, if you access the information you have done ~nothing illegal. You were the passive recipient. Even for item E, although you undoubtedly violated your company’s employment
Summarize your beliefs about proper conduct when you receive misdirected information. LO.1
Explain what it means to “wake up to your life.” LO.1
Are you awake to your life? How do you know? What can you do once a week to ensure that you are awake to your life? LO.1
What are your professional goals? Are they yours, or are they someone else’s? How do you know? LO.1
How does this class pertain to your professional goals? LO.1
How are you going to make the material in this class interesting? LO.1
How did the availability of near-free data communication and data storage facilitate YouTube's success? LO.1
Would YouTube have been possible without them? LO.1
Even though the cost of data communication and data storage is very low, for the volume at which YouTube operates they are still substantial expenses.How did YouTube fund these expenses? (Search the
How does YouTube (now owned by Google) earn revenue?Using the cases of YouTube, Getty Images, and Media Partners as a guide, answer the following questions: LO.1
Choose a large corporation located in the geographic vicinity of your college or university. In what ways is it already taking advantage of the low cost of data communication and data storage? LO.1
Asateam, define innovation. LO.1
Using the corporation you identified in question 4 and your team’s definition of innovation in question 5, identify three innovative ways that the corporation could take advantage of the low cost
Create an outline of the reasoning that you and your fellow team members could use in a job interview.Assume you wish to demonstrate a knowledge of the power of emerging technology as well as your
Why did the Oversight Board place leadership and ownership of the modernization program on the business units? Why did it not place these responsibilities on the Information Technology Services (ITS)
Why did the Oversight Board place the responsibility for controlling scope changes on the business units?Why was this responsibility not given to the BSM? To ITS? To Computer Sciences
The second recommendation is a difficult assignment, especially considering the size of the IRS and the complexity of the project. How does one go about creating “an environment of trust,
The problem in question 3 involves, at most, a few hundred people and a few sites. The IRS problem involves 100,000 people and over 1,000 sites. How would you modify your answer to question 3 for a
If the existing system works (which apparently it does), why is the BSM needed? Why fix a system that works? LO.1
This case is real. | helped Dee formulate the idea for her blog. When she ran into trouble, I introduced her to Don Gray (who really exists and who does provide such consulting services). Dee does
Dee was able to get her blog up and running in time for the sales meeting, and she used it very successfully throughout the sales season. Given her lack of knowledge about information systems, she
Atno time did Dee have any idea of what she was doing. She had read blogs, and she knew she could write one. She also understood that she needed to restrict the blog to her own salespeople, but she
Atlantic Monthly published an excellent background article on pharmaceutical sales, “The Drug Pushers,” by Carl Elliott, Atlantic Monthly, April 2006, pp. 82-93. It is great reading and very
Students don’t know what MIS is, nor do they know the importance of information systems in business. We must teach the students what MIS is and why it matters to today’s business professionals.
Do everything possible to get the students to identify with Dee. Ask questions like:a. Is anyone here majoring in marketing?b. What do you think of using a blog to provide information to
Develop the business case: The blog worked.Salespeople loved it because Dee gave them the latest news on what sales strategies were working, what the competition was doing, where the competition was
Show the introductory video about Dee. LO.1
Having established the business case, now ask the students the clincher:a. What would you do?b. How would you set up the blog?c. What is a blog made of? How could you build one if you don’t know?d.
Assign the Atlantic Monthly reading (background item 4) to two or three students and ask them to report to the class on the nature of the pharmaceutical industry. Have the students in the class
‘To realize that every morning I’m a day older. That my life is going by and, whether or not I’m aware of it, decisions I make each day impact the quality of my life. Here’s a question that
You might ask the class the following questions:> Do you think about your goals? About how well you're accomplishing your goals? Do you think about what you want to accomplish in “this awkward time
The purpose of this question is to ask the students to ask themselves whether they’re living their lives by someone else's criteria. I think that’s such an important task for
Because it will help you learn to use IS to solve problems, make better decisions, and become a more complete business professional. LO.1
The text suggests personalizing it—making the material relevant to the students’ goals. LO.1
How did this stuff get here? LO.1
What is a business process? LO.1
What are the components of a business process? LO.1
What is information? LO.1
What is the role of information in business processes? LO.1
How do information systems support business processes? LO.1
In your own words, explain the difference between egocentric and empathetic thinking. LO.1
Again, suppose you and another person differ substantially on a problem definition. Assume you understand his definition. How can you make that fact clear? LO.1
Explain the statement, “In business, empathetic thinking is smart.” Do you agree? LO.1
Based on Figure 1 in MIS in Use 2, explain the business consequences if you debit customer credit in step 1, but then in steps 2 or 3 do not return credit for orders that you cannot process. LO.1
Recommend a process for adjusting credit for orders that are not approved. Who, in particular, should make the adjustment, and how do they receive the data they need to do so? LO.1
In Figure 1, explain why inventory must be allocated to orders in step LO.1
What is the business consequence if these allocations are not adjusted when special terms are not approved? LO.1
Recommend a process for adjusting inventory for orders for which the special terms are not approved. Who, in particular, should make the adjustment, and how to they receive the data they need to do
There are six different sequences for the three approval tasks in Figure 1. Name each and select what your team considers to be the most promising three. LO.1
Evaluate each of the three sequences that you selected in question 5. Identify which sequence you think is best. 7. State the criteria that you used for making your selections in questions 5 and
So far, we haven't considered the impact of this process on the salesperson. What information do salespeople need to maintain good relationships with their customers? LO.1
Optional extension. Download the Visio diagram version of Figure 1 from this book’s Web site, www.pearsonhighered.com/kroenke. Modify the diagram to illustrate the sequence of tasks you chose as
Optional extension. Download the Visio diagram version of Figure 1 from this book’s Web site, www.pearsonhighered.com/kroenke. Modify the diagram to illustrate the sequence of tasks you chose as
Brose is a German company that has a factory in Brazil that sells to customers in the United States and Japan. Business processes span all of these countries. Do you think that different cultures and
Access the SAP article cited in the Sources line on the previous page, and read the description of the use of the business-process master list. The article, which was written on behalf of SAP as part
I wrote that statement based on my perspective.I wrote it because I’ve watched end users misuse the outputs of well-designed information systems or not use them at all. But, another author, one
There’s a lot of research to back it up. Usually the students will agree, too, or at least they’ll want to believe that it’s true.The point of this question is to compel the students to think
The engineer will have spent his or her career thinking about computer design. All the “interesting”problems will lie there. The MIS professor will have spent his or her career thinking about
Design the Web page so that the critical information, the differences that are important to that person, are obvious and easily perceived. But, in quantitative methods, where's the equation? What can
Most classes have students who are at different levels of thinking. Some students will feel most comfortable when the answer is concrete. Others will have advanced to understand that thinking occurs
The discussion, especially involving students of different levels of cognitive maturity, is the critical part of this exercise. Multifaceted thinking can seem (and be) indecisive. However, it can be
Q1 Who will volunteer?
02 How are database application systems developed?
Q3 What are the components of the entity- relationship data model?
Q4 How is a data model transformed into a database design?
Q5 What is the users' role?
06 Who will volunteer? (continued
Assume you work at the television station and are asked to evaluate the data model in Figure CE7-12.Suppose that you want to differentiate between prospects who have worked in the past and those who
Suppose that you go to one of those meetings and don’t understand what they’re talking about. What would you do? Describe a role for a prototype in this situation. How would you justify the
Q1 How do I create tables?
Q2 How do I create relationships?
Q3 How do I create a data entry form?
Q4 How can I create queries using the query design tool?
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