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business
introduction global business
Questions and Answers of
Introduction Global Business
1.8. What are the possible implications of tighter national immigration policies for an international business?
1.7. Reread the Management Focus, “Sodexo: Building a Diverse Global Workforce,” then answer the following questions:a. How might building a more diverse global workforce help Sodexo achieve high
1.6. Why is diversity good for an international business?What actions can a company take to foster greater diversity?
1.5. Reread the Management Focus, “McDonald’s Global Compensation Practices.” How does McDonald’s approach help the company take into account local differences when reviewing the performance
1.LO17-7 Understand how organized labor can influence strategic choices in international business firms.
1.LO17-6 Understand how and why compensation systems might vary across nations.
1.LO17-5 Explain how and why performance appraisal systems might vary across nations.
1.LO17-4 Recognize how management development and training programs can increase the value of human capital in an international business firm.
1.LO17-3 Explain why managers may fail to thrive in foreign postings.
1.LO17-2 Identify the pros and cons of different approaches to staffing policy in international business.
1.LO17-1 Summarize the strategic role of human resource management in international business.
1.5. Do you think that a superstar such as soccer player Lionel Messi would be a good brand ambassador in the United States?
1.4. What explains Michael Jordan’s longevity as a brand ambassador for Nike?
1.3. What major sports have the greatest global appeal?Which major sports are more local in appeal? How does this influence a company’s choice of brand ambassador?
1.2. Why does the selling power of athletic superstars often transcend sports equipment and apparel?
1.1. Why do superstar athletes have so much brand selling power?
1.1. The consumer purchase of specific brands is an indication of the relationship that develops over time between a company and its customers. Locate and retrieve the most current ranking of best
1.LO16-7 Describe how globalization is affecting product development.
1.LO16-6 Understand how to configure the marketing mix globally.
1.LO16-5 Explain why and how a firm’s pricing strategy might vary among countries.
1.LO16-4 Identify why and how advertising and promotional strategies might vary among countries.
1.LO16-3 Recognize why and how a firm’s distribution strategy might vary among countries.
1.LO16-2 Explain why it might make sense to vary the attributes of a product from country to country.
1.LO16-1 Understand the importance of business analytics and international market research.
1.3. How might blockchain technology be used to increase the “ethical sourcing” of products in a globally dispersed supply chain?
1.2. What are the potential benefits associated with using blockchain technology to account for the flow of goods through a globally dispersed supply chain?
1.1. Why might lack of transparency in a supply chain might be a problem for as company?
1.LO15-6 Describe what is required to efficiently manage a global supply chain.
1.LO15-5 Understand the functions of logistics and purchasing (sourcing) within global supply chains.
1.LO15-4 Identify the factors that influence a firm’s decision of whether to source supplies from within the company or from foreign suppliers.
1.LO15-3 Recognize how the role of foreign subsidiaries in production can be enhanced over time as they accumulate knowledge.
1.LO15-2 Explain how country differences, production technology, and production factors all affect the choice of where to locate production activities.
1.LO15-1 Explain why global production and supply chain management decisions are of central importance to many global companies.
1.4. Should higher educational institutions seek out more foreign students? What are the benefits of doing this for the institutions and for the nation in which they are based? What are the costs?
1.3. Given the importance of higher education in driving export earnings, what policies should states and the federal government adopt to help educational institutions grow their exports?
1.2. Why do you think policymakers have little awareness that U.S. higher educational institutions are major exporters?
1.1. How does higher education affect the balance of trade?
1.2. You are the assistant to the CEO of a small technology firm that manufactures quality, premium-priced, stylish clothing. The CEO has decided to see what the opportunities are for exporting and
1.1. A firm based in California wants to export a shipload of finished lumber to the Philippines. The would-be importer cannot get sufficient credit from domestic sources to pay for the shipment but
1.LO 14-5 Describe how countertrade can be used to facilitate exports.Daniel Grill/
1.LO 14-4 Identify information sources and government programs that exist to help exporters.
1.LO 14-3 Recognize the basic steps involved in export financing.
1.LO 14-2 Identify the steps managers can take to improve their firm’s export performance.
1.LO 14-1 Explain the promises and risks associated with exporting.
4. IKEA entered India by establishing a wholly owned subsidiary. Why do you think the company chose this entry mode over other entry modes, such as franchising the IKEA concept or a joint venture?
3. What are the biggest challenges IKEA faces in growing its Indian operation?
2. Why did the company chose Hyderabad as the location for its first store opening?
1. What do you think are the attractions of India to IKEA?
4. A small Canadian firm that has developed valuable new medical products using its unique biotechnology know-how is trying to decide how best to serve the European Union market. Its choices are
1. Review the Management Focus, “Tesco’s International Growth Strategy,” and then answer the following questions:a. Why did Tesco’s initial international expansion strategy focus on
LO 13-4 Recognize the pros and cons of acquisitions versus greenfield ventures as an entry strategy.
LO 13-3 Identify the factors that influence a firm’s choice of entry mode.
LO 13-2 Compare and contrast the different modes that firms use to enter foreign markets.
1.3. Red Bull mass markets its products in a unique way.To support the company’s international business strategy, Red Bull hosts a number of extreme sporting events. Personally, how reachable are
1.2. Worldwide, Red Bull has the highest market share of all energy drinks, with more than 6 billion cans sold annually (that’s almost one can for every person worldwide). So, either you drink Red
1.1. As an Austrian–Thai company, Red Bull has done a remarkable job of positioning itself internationally by coming across as a local company in every country where Red Bull is sold. Would you be
1.6. How might the rise of trade barriers, or a serious dislocating event such as war or the emergence of a multiyear global pandemic, change the strategy of companies like Apple or Intel, which have
1.5. What do you see as the main organizational problems that are likely to be associated with the implementation of a transnational strategy?
1.4. Reread the Management Focus, “AB InBev, Beer Globally, and Creating Value,” and then answer the following questions:a. With more than 200 brands and strong coverage internationally of the
1.LO 12-5 Explain the pros and cons of using strategic alliances to support international strategies.
1.LO 12-4 Identify the different international strategies for competing and their pros and cons.
1.LO 12-3 Understand how pressures for cost reductions and local responsiveness influence strategic choice.
1.LO 12-2 Recognize how firms can increase revenue and profit by expanding globally.
1.LO 12-1 Explain the concept of international business strategy.
1.6. Why do rescue packages of this nature matter to an international business doing business in the country, or considering doing so?
1.5. The Chinese Belt and Road initiative has resulted in Pakistan being heavily indebted to China. Does China have an obligation to help Pakistan here?
1.4. Given that Pakistan has already had 12 prior IMF bailouts, what confidence do you have that this bailout will produce the desired results? Should the IMF continue to give funds to countries like
1.3. The U.S. dollar exchange rate fell from $1 = 142 rupees to $1 = 163 rupees in the immediate aftermath of the IMF bailout deal being announced. What is the likely impact of this currency
1.2. What are the conditions attached to the current IMF bailout designed to achieve? If implemented correctly, do you think they will improve Pakistan’s finances?
1.1. Pakistan seems to have persistent economic problems.Why do you think this is the case?
1.LO11-6 Explain the implications of the global monetary system for management practice.
1.LO11-5 Understand the debate surrounding the role of the IMF in the management of financial crises.
1.LO11-4 Identify exchange rate regimes used in the world today and why countries adopt different exchange rate regimes.
1.LO11-3 Compare and contrast the differences between a fixed and a floating exchange rate system.
1.LO11-2 Explain the role played by the World Bank and the IMF in the international monetary system.
1.LO11-1 Describe the historical development of the modern global monetary system.
1.4. Should it hedge all of its foreign exchange transactions, or just a subset?
1.3. Should 3M hedge against adverse movements on foreign exchange rates? How should it do this?
1.2. If the dollar depreciates in value against most other countries over the next year, what will the impact be on 3M?
1.1. If the dollar appreciates in value against most other countries over the next year, what will the impact of this be on 3M?
1.2. Sometimes analysts use the price of specific products in different locations to compare currency valuation and purchasing power. For example, The Economist’s Big Mac Index compares the
1.3. Reread the Management Focus “Embraer and the Gyrations of the Brazilian Real,” and then answer the following questions:a. What does the recent economic history of Brazil tell you about the
1.LO 10-6 Compare and contrast the differences among translation, transaction, and economic exposure, and explain the implications for management practice.
1.LO 10-5 Identify the merits of different approaches toward exchange rate forecasting.
1.LO 10-4 Understand the different theories explaining how currency exchange rates are determined and their relative merits.
1.LO 10-3 Recognize the role that forward exchange rates play in insuring against foreign exchange risk.
1.LO 10-2 Understand what is meant by spot exchange rates.
1.LO 10-1 Describe the functions of the foreign exchange market.
4. For Brexit to be a net positive for the British economy in the long run, what has to happen?
3. There is evidence that the uncertainty surrounding the precise nature of the post-Brexit trade deal between Britain and the EU has lowered economic growth rates in Britain. Why do you think
2. Why did a majority of people in Britain apparently feel that it was in the best interest of the nation to exit the EU?
1. What have been the benefits of the EU to the British economy? What do you think have been the costs?
1. NAFTA produced significant net benefits for the Canadian, Mexican, and U.S. economies. Discuss.
LO9-5 Understand the implications for management practice that are inherent in regional economic integration agreements
LO9-1 Describe the different levels of regional economic integration.
4. What drove Starbucks to shift from a joint venture strategy in China to run the operation through a wholly owned subsidiary? What are the benefits here?What are the potential risks and costs? Do
3. Why do you think Starbucks decided to enter the Japanese market via a joint venture with a Japanese company? What lessons can be drawn from this?
2. What drove Starbucks to start expanding internationally? Is this strategy in the best interests of its company’s shareholders?
1. Where did the original idea for the Starbucks’ format come from? What lessons for international business can be learnt from this?
LO8-6 Identify the implications for managers of the theory and government policies associated with FDI.
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