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business
management information systems

Questions and Answers of Management Information Systems

Why is it important for everyone in business organizations to have a basic understanding of the systems development process?
Why is it important for all business managers to understand the issues of IT resource acquisition?
Discuss the advantages of a lease option over a buy option for the acquisition of an information system.
Consider Rent the Runway (RTR; www.renttherunway.com).RTR buys designer dresses wholesale and rents them over the Web, charging only a fraction of the price of the dress. When RTR merchandisers
You are a business analyst for a chain of grocery stores. You analyze retail sales data, perform a descriptive analytics application, and discover that bread and milk are the two products that are
Consider the Airbus A220 (previously known as Bombardier C-Series)jetliner engine. Sensors in this engine measure vibration and several different temperatures (depending on the location of the
Consider the city of Barcelona, Spain, which has placed sensors in all its garbage dumpsters. The sensors measure how full each dumpster is.a. Describe a descriptive analytics application using this
Consider the admissions process at your university. Your university’s admissions process involves the analysis of many variables to decide whom to admit to each year’s first-year class. Contact
In early 2012, the New York Times reported the story of a Target data scientist who was able to predict if a customer was pregnant based on her pattern of previous purchases.a. Describe the business
Discuss the strategic benefits of business analytics.
Chipotle is a restaurant chain with locations in the United States, Canada, United Kingdom, Germany, and France, that focuses on Mexican food, including burritos, tacos, burrito bowls (a burrito
Recall that a market basket analysis (a type of data mining) of convenience store purchases revealed that young male customers tended to buy beer and diapers at the same time when they shopped. Now
Surf the Web to find a procurement (sourcing) portal, a distribution portal, and an exchange (other than the examples presented in this chapter). List the features they have in common and those
Enter www.apics.org/apics-for-business, www.cio.com, www.findarticles.com, and www.google.com, search for recent information, and find the top 5 trends in supply chain management.
Access www.ups.com and www.fedex.com. Examine some of the IT-supported customer services and tools provided by the two companies.Write a report on how the two companies contribute to supply chain
Access your university’s website. Investigate how your university provides for customer relationship management. (Hint: First decide who your university’s customers are.)
Enter www.anntaylor.com, www.hermes.com, and www.tiffany.com. Compare and contrast the customer service activities offered by these companies on their websites. Do you see marked similarities?
Access www.amazon.ca and https://well.ca. Compare and contrast the customer support provided on the two companies’ websites.
Would Rolls-Royce Motorcars (www.rolls-roycemotorcars.com) use a push model or a pull model in its supply chain? Support your answer.
Explain the important role that information systems plays in supporting a supply chain strategy.
Refer to the example concerning the CRM efforts of Sun Life Financial(IT’s About Business 11.2). Where on the CRM continuum (low-end to high-end)does the company’s CRM strategy fit? Explain your
You are the CIO of a small company with a rapidly growing customer base. Which CRM system would you use: an on-premise CRM system, an on-demand CRM system, or an open-source CRM system?Remember that
Explain why web-based customer interaction centres are critical for successful CRM systems.
Differentiate between customer-facing CRM applications and customer-touching CRM applications.
Distinguish between operational CRM systems and analytical CRM systems.
Discuss the relationship between CRM and customer privacy.
What is the relationship between data consolidation and CRM systems?
How do customer relationship management systems help organizations achieve customer intimacy?
Enter www.asuresoftware.com and find the support it provides to human resources management activities. View the demos and prepare a report on the capabilities of the products.
Enter www.saba.com/ (Saba Software) and www.sap.com/canada/products/human-resources-hcm.html (SAP SuccessFactors). Examine their software products and compare them.
Find Simply Accounting Basic from Sage Software (www.sage.com/us/sage-50-accounting). Why is this product recommended for small businesses?
Examine the capabilities of the following financial software packages:SAP Financial Planning and Analysis (from
Surf the Net and find free accounting software. (Try www.cnet.com, www.tucows.com, and www.passtheshareware.com.) Download the software and try it. Compare the ease of use and usefulness of each
Examine the capabilities of the following (and similar) financial software packages: Financial Analyzer (from Oracle) and CFO Vision(from SAS Institute). Prepare a report comparing the capabilities
Enter www.eleapsoftware.com and review the product that helps with online training (training systems). What are the most attractive features of this product?
Enter www.sas.com/en_ca/software/revenue-optimization-suite.html. Explain how SAS software helps in optimizing prices.
Finding a job on the Internet is challenging, as there are almost too many places to look. Visit the following sites: www.careerbuilder.com, www.craigslist.ca, www.linkedin.com, and
What is the relationship between information silos and enterprise resource planning?
Investigate the role of the Web in human resources management.
Discuss the role that IT plays in support of auditing.
Describe the benefits of integrated accounting software packages.
How can the Internet support investment decisions?
Discuss how IT facilitates the budgeting process.
Describe the relationship between TPS and FAIS.
Describe the role of a TPS in a service organization.
Why is it logical to organize IT applications by functional areas?
Research how to be a successful blogger. What does it take to be a successful blogger? What time commitment might be needed? How frequently do successful bloggers post?
Using a search engine, look up the following:• Most popular or most visited blogs. Pick two and follow some of the posts. Why do you think these blogs are popular?• Best blogs. Pick two and
Is Pandora (pandora.net) a social networking site? Why or why not?
Go to Amazon’s Mechanical Turk website (www.mturk.com). View the available Human Intelligence Tasks (HITs). Are there any HITs that you would be interested in to make some extra money? Why or why
Enter www.programmableweb.com and study the various services that the website offers. Learn how to create mashups and then propose a mashup of your own. Present your mashup to the class.
Why are human resource managers so interested in social networks?
Why are marketers so interested in social networks?
What sorts of restrictions or guidelines should firms place on the use of social networks by employees? Are social computing sites a threat to security? Can they tarnish a firm’s reputation? If so,
Why are advertisers so interested in social networks?
What factors might cause an individual, an employee, or a company to be cautious in the use of social networks?
How can an organization best employ social computing technologies and applications to benefit its business processes?
Do you have a page on a social networking website? If yes, why? If no, what is keeping you from creating one? Is there any content that you definitely would not post on such a page?
If you were the CEO of a company, would you pay attention to blogs about your company? Why or why not? If yes, would you consider some blogs to be more important or more reliable than are others? If
How would you describe Web 2.0 to someone who has not taken a course in information systems?
Access various search engines to find articles about the “Internet of Things.” What is the “Internet of Things”? What types of technologies are necessary to support it? Why is it important?
Enter www.onstar.com. What types of fleet services does OnStar provide? Are these any different from the services OnStar provides to individual car owners? (Play the movie.)
Research the status of 4G and 5G cellular service by visiting various links. Prepare a report on the status of 4G and 5G based on your findings.
Enter www.ibm.com. Search for “wireless e-business.”Research the resulting stories to determine the types of wireless capabilities and applications IBM’s software and hardware support. Describe
Explore www.nokia.com. Prepare a summary of the types of mobile services and applications Nokia currently supports and plans to support in the future.
Examine the types of products being enhanced with Bluetooth technology. Present two of these products to the class and explain how they are enhanced by Bluetooth technology.
Investigate commercial uses of GPS. Prepare a report with three different recent applications of this technology for consumer-oriented products.
Examine how new data-capture devices such as RFID tags help organizations accurately identify and segment their customers for activities such as targeted marketing. Browse the web, and develop five
Using a search engine, try to determine whether there are any commercial Wi-Fi hotspots in your area.
Which of the applications of the Internet of Things do you think are likely to gain the greatest market acceptance over the next few years? Why?
Some experts say that Wi-Fi is winning the battle with 4G cellular service. Others disagree. Discuss both sides of the argument and support each one.
Discuss how wireless devices can help people with disabilities.
Discuss the benefits of telemetry in health care for the elderly.
You can use location-based tools to help you find your car or the closest gas station. However, some people see location-based tools as an invasion of privacy. Discuss the pros and cons of
Discuss the ways in which Wi-Fi is being used to support mobile computing and m-commerce.Describe the ways in which Wi-Fi is affecting the use of cellular phones for m-commerce.
List three or four major advantages of wireless commerce to consumers and explain what benefits they provide to consumers.
Discuss how mobile computing can solve some of the problems of the digital divide.
Discuss how m-commerce can expand the reach of e-business.
In your opinion, is the mobile (or digital) wallet a good idea? Why or why not?
What happens if you lose your NFC-enabled smartphone or it is stolen?How do you protect your personal information?
If mobile computing is the next wave of technology, would you ever feel comfortable with handing a waiter or waitress your cell phone to make a payment at a restaurant the way you currently hand over
Given that you can lose a cell phone as easily as a wallet, which do you feel is a more secure way of carrying your personal data? Support your answer.
What are some additional courses of action that Amazon could adopt to further compete with Walmart?
Do you think Amazon will “win” over Walmart? Support your answer.
Discuss and analyze the reasons why Amazon is moving so decisively into traditional brick-and-mortar commerce.
Access various travel sites such as www.travelocity.com, www.orbitz.com, www.expedia.com, and www.kayak.com. Compare these websites for ease of use and usefulness. Note differences among the sites.
Enter https://stripe.com/en-ca/payments to identify their services.Prepare a report describing the type of electronic commerce and e-commerce business model, challenges and opportunities, and briefly
Enter www.dell.com, go to “Desktops,” and configure a system.Register to “My Cart” (no obligation). What calculators are used there?What are the advantages of this process as compared with
Enter www.dineoncampus.ca. Explore the site. Why is the site so successful? Could you start a competing site? Why or why not?
Enter www.alibaba.com. Identify the site’s capabilities. Look at the site’s private trading room. Write a report. How can such a site help a person who is making a purchase?
Research the case of www.nissan.com. Is Uzi Nissan cybersquatting?Why or why not? Support your answer. How is Nissan (the car company) reacting to the www.nissan.com website?
Access www.mint.com. Identify the site’s revenue model. What are the risks of giving this website your credit and debit card numbers, as well as your bank account number?
Access www.theknot.com. Identify the site’s revenue sources.
Access www.healthlinkbc.ca/. Prepare a list of all the services the company provides. Identify its revenue model.
Access www.queendom.com. Examine its offerings and try some of them. What type of electronic commerce is this? How does this website generate revenue?
Access www.tsn.ca. Identify at least five different ways the site generates revenue.
Access www.nacha.org. What is NACHA? What is its role? What is the ACH? Who are the key participants in an ACH e-payment?Describe the “pilot” projects currently under way at ACH.
Conduct a study on selling diamonds and gems online. Access such sites as www.bluenile.com, https://www.diamondexchange.ca), www.tiffany.com, and www.jewelryexchange.com.a. What features do these
Compare the various electronic payment methods. Specifically, collect information from the vendors cited in this chapter and find additional vendors using Google.com. Pay attention to security level,
Assume you are interested in buying a car. You can find information about cars at numerous websites. Access five websites for information about new and used cars, financing, and insurance. Decide

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